How to open a retail or wholesale business for the sale of cigarettes: advantages and features, types of business, important points and nuances. How to open a tobacco shop: detailed calculations What you need to retail cigarettes

The market segment is filled with tobacco products, despite the warning of citizens about the dangers of health. Considerable prices for goods do not reduce purchasing power. Beginners are wondering - how to start a business selling cigarettes? Attracts a lot of income fast growth activities. These factors allow you to achieve a high level and increase the profitability of your own business. Let's figure out how to start trading in tobacco products. Content

• 1 Tobacco business options
• 2 Legal aspects
• 3 Arrangement of the premises
• 4 Cost of setting up a business and profitability

Tobacco business options Before registering, you should study the patterns of trade in cigarettes. Here, the main thing is to understand what profit the entrepreneur plans to receive.

Trade in cigarettes for individual entrepreneurs

And yet, opening a tobacco shop can have 3 unpleasant consequences for its owner:

1. You need to have a large enough amount to purchase the first batch of cigarettes and other products. In fact, these are the main expenses of a startup.
2. Monthly earnings will not be as impressive as in other types of business, because the price of one pack of cigarettes is relatively low.
3. The competition in this sector is serious, because in every city you can find hundreds of tobacco kiosks, which are located in the most profitable places for trade.

We also read: Step-by-step instruction how to write a business plan Features of owning a tobacco shop Interesting to know: In 1970, a law was signed in the United States, according to which cigarettes could not be advertised on TV. The last time a cigarette ad appeared on TV in the United States was on December 31, 1970.

Setting up a business selling cigarettes

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Business on cigarettes, will it work?

• Kiosk rental - 20,000 thousand rubles. (monthly fee).
• Purchase of an initial batch of cigarettes - 100,000 thousand rubles.
• Salary for sellers - 16,000 thousand rubles.
• Other expenses - 6,000 thousand rubles.

It is worth counting on profit right away, it depends on many factors: competition, high cost, lack of a large flow of customers in the pavilion area. An experienced owner must rationally assess the situation.
The payback of the idea of ​​selling a cigar will come in a few months if:

• The markup on a pack of products will be 35% (usually small stalls set the cost 15% higher).
• Realization of goods in large quantities (from 100 pieces).
• Uninterrupted work schedule.

If we take into account the average revenue per day of 10,000 thousand rubles. minus expenses, the total profit per month is about 200,000 thousand rubles.

Cigarette sales business - how to open, do you need a license, reviews

Attention: trading is allowed only at the place of registration of the owner of the activity. There are criteria for the sale of tobacco products:

• It is forbidden to sell cigarettes in one unit (only a pack).
• The room is selected at least 20 sq.m.
• The kiosk is located more than 100 meters from children's, school, cultural institutions.
• Notification of the Internal Revenue Service for the sale of cigarettes.
• The cost of cigarettes is indicated on each package.
• It is forbidden to sell cigarette products via the Internet and fairs.
• Product information is transferred from the merchant to the buyer.
• It is forbidden to sell products in public transport, train stations, metro and other public places.
• The product is sold exclusively to persons over 18 years of age.

By studying the rules of doing business, the entrepreneur will prevent fines against his company.

How to open a tobacco shop: detailed calculations

There is no need to create a separate cleaning staff, sellers will be able to clean a small tobacco kiosk on their own. And you can do the bookkeeping yourself. How much does it cost to open a tobacco shop? You do not need too much start-up capital, but, of course, at the initial stage, certain expenses await you, so you will have to collect or borrow at least 150,000 rubles to launch a startup: Expense item Amount (in rubles) Total: 150,000 rubles.

Kiosk registration 10,000 Stall rent* 8,000 (per month) Equipment 60,000 Employee salary 15,000 (per month) Purchase of the first batch of goods 50,000 Other 6,000 Then the price for rent will be lower, and you will be able to get rental holidays for 1–1.5 months.

Reading time: 5 minutes

Even in a small town, you can open a business selling cigarettes, which will pay off in the first months and will consistently bring good profits to its owner. In just a few steps, you will be able to open your own cigarette selling business.

Starting a cigarette business

Starting capital: 100 - 200 thousand rubles;

Monthly profit: 10 - 25 thousand rubles;

Payback: 4 - 12 months.

Before starting, it is necessary to conduct a market analysis - evaluate the business idea, identify direct competitors, which are cigarette stalls. If there are none, you are in a big plus, you have no competition and you need to open your cigarette business as soon as possible. If competition is found, you can open a business in another crowded area. Firstly, this way the fight against competition will be less fierce and everyone will get their own part of the city, and secondly, they will not have to risk their entire business by reducing product prices. Such things both lower your income and hit your competitors in the back, which can lead to undesirable consequences.

• read the article Business Rules

Finding a good place, you need to find the owner of this site (most often you need to contact the city administration for the right to purchase a site or to the land department to find out the owner of the territory). Having agreed to rent or purchase a territory, you need to install your own small stall. You can buy it, order it, or make it yourself. It is not necessary to make a large stall, a high stall of about 1.5x1.5 or 1.5x2 meters is quite enough. The chest must be insulated and a heater installed by the winter period by conducting electricity. Such a chest can be rented out or opened another business in case of failure with the cigarette selling business, although such a business should pay off and make a profit.

Also in the chest it is necessary to create all the conditions for fire safety, additionally buying a fire extinguisher.

The next step will be finding suppliers and obtaining a trade permit, as well as registering a business.

In large cities there should be branches of tobacco products. You can agree with them both on the purchase of a large consignment of goods, and on taking the goods for sale. If you can’t take the goods for sale, either buy goods of all brands but in small quantities, constantly replenishing the assortment, or take a small loan for six months with a small percentage. In the case of a loan, it is better to use an alternative option. If you can avoid it, avoid it. Otherwise, try to negotiate with the owners of the point of wholesale sales of tobacco products about half of the goods for sale.

Business registration is carried out at the tax office. Each country has its own rules for registering a business, so you can get a complete list of documents at the place of business registration. You will also learn about permission at the place of registration of IP.

After all the above steps, we carry out an advertising campaign and start a business. Do not forget that tobacco products are not sold to persons under 18, otherwise you will fall under the article, the shop will close, and its seller will be forced to pay huge fines.

Business advertising

Every smoker in your area should know about your shop. Since your niche is highly specialized, the prices for the goods will be lower than in stores. This is how you get your customers. The stall must have an outdoor advertising sign on all sides, indicating that: a) the stall is focused only on the sale of cigarettes b) the prices for cigarettes in the stall are the lowest in the area c) an inscription about the dangers of smoking (by law, such an inscription must be on advertising) and prohibition of the sale of cigarettes to persons under 18 years of age.

Also, in order for people to find out, it is necessary to hang small advertising banners in this area. Bus stop advertisements will also tell smokers where to get cigarettes.

Profit and Profitability of Cigarette Selling Business

Much depends on the choice of area, competition and the very location of the chest. How better conditions, the more daily customers. On average, you should not let go of the bar of 300-400 clients per day. This requires just all of the above, including advertising, as well as the duration of the working day. Each evening hour can give an additional 20 to 50 clients.

A business selling cigarettes, organized in the right place and working late, can bring a client up to two thousand rubles a day. Even with hiring a seller, this business will take you a minimum of time and bring additional profit of 5-15 thousand rubles.

In contact with

The total annual volume of the market for tobacco products worldwide is more than 600 billion US dollars. The products of this branch of the food industry are constantly in demand and, practically, in every corner of the planet. Opening your own tobacco business is an opportunity to invest profitably to generate income, regardless of the season or consumer preferences.

Currently, a large number of social campaigns are being carried out aimed at reducing the number of smokers in society and discrediting the tobacco business. Despite this, the number of people consuming such industrial products is not decreasing. These data point to the potential success of the idea of ​​opening a cigarette shop or vending machine to sell tobacco products.

Despite the seeming great competition in this business segment, the real struggle for a place in the cigarette trade niche is just emerging. Careful market analysis, competent marketing, and balanced business decisions can help create a profitable competitive enterprise.

Tobacco products are not as demanding on storage conditions as other food products. It is always in demand and has its own buyer. In many ways, these two factors are decisive when choosing to open a tobacco shop as a business.

Regulations for the sale of tobacco products

The rules for conducting a tobacco business are determined by the legislation or other regulatory documents of a particular region or country. For example, in Ukraine there is licensing for the sale of cigarettes. Within the territory of Russian Federation this practice has recently been abolished.
Before deciding to open a tobacco shop or kiosk, it is important to familiarize yourself with the rules for selling products in the relevant region.

The trade in tobacco products has a number of features and rules that all market participants must adhere to:

The sale of goods must take place in specially equipped places (shops, kiosks, tobacco shops);
a trading establishment must have an electronic cash register or a cash book;
an enterprise selling a tobacco product must be registered as a business entity;
the sale of cigarettes is prohibited on the territory of educational and medical institutions, venues for sporting events;
the seller does not have the right to sell products below or above the retail price established by the state.

Services provided to tobacconists

The main service of a tobacco shop is the sale of nicotine products. To increase the profitability of the business, it is necessary to include the maximum possible number of types of products and related products in the assortment.

The point of sale of tobacco products should have a wide range. So, it is necessary to take into account all the tastes of customers: to include women's cigarettes in the line of products, thin, light, with all kinds of flavors or tastes. For connoisseurs of cigars and cigarillos, it is necessary to provide for the availability of the appropriate product. In recent years, hookah smoking has become more and more popular. If the room allows, you can provide a compartment with hookah pipes and mixtures.

Matches and lighters are usually sold as related products. The range can be expanded by adding chewing gum, mouth odor removers, etc. to it. Some points of sale of tobacco products provide space for a coffee machine in the premises. Many customers, especially in the morning, are not averse to pampering themselves with a fragrant drink along with quality tobacco.

The relevance of opening a tobacco shop

The number of smokers in the post-Soviet space, on average, is 25% of total number adult population. Despite the massive fight against nicotine addiction, these numbers remain at this level year after year. Therefore, the business of selling tobacco products, at least for the foreseeable future, will always have its client.

The sale of nicotine-containing products in specialized outlets is quite relevant. As a rule, the client already has an established taste in cigarettes. Arriving at a tobacco shop, he will not choose a brand and brand for a long time or require professional advice. The main task of the trading platform is to provide the buyer with the necessary goods as quickly and conveniently as possible.

Franchise work

Franchising in the tobacco retail sector has both advantages and disadvantages. The latter, as in many other business areas, include the need to meet the requirements of the franchisor and the inability to make independent decisions.

However, franchise work will be useful for aspiring entrepreneurs or businessmen who want to expand the range of their shop. For example, less popular products such as chewing tobacco or paper for homemade cigarettes can significantly increase the status of the store in the eyes of customers. But buying a wholesale batch of products does not make sense because of the long time of its implementation. The franchisor can provide the tobacco shop with such a product in exactly the quantity that it needs.

In addition, the franchisee can always get expert assistance in legal matters or on topics related to the market segment. Some companies provide their "sponsored" with the necessary equipment or goods on credit or for rent.
Competitive advantages

The competitive advantages of a tobacco shop, and even more so a kiosk, are difficult to form even for the most experienced entrepreneurs. The main criterion for such a store in the eyes of the client is the speed and quality of service. The buyer will not stand in line at the supermarket for a pack of cigarettes - it is important for him to quickly purchase the right product and go on about his business.

At the point of sale of nicotine products, the client expects to receive related products - matches, lighters, chewing gum. He also expects that in a specialized point of sale there will definitely be exactly the brand of cigarettes that he smokes.

Promotion and advertising.

Usually, a small tobacconist does not need a separate advertising campaign. It is important for a potential client to know that somewhere nearby you can purchase the necessary product. Therefore, it is advisable to take care of external advertising or a sign that will clearly make it clear about the products being sold.
If a point of sale of nicotine-containing products offers exclusive brands or is part of a large network, then an advertising company is in demand. Such stores have their own customers who need to be informed about the opening of another service point.

What do you need to open a tobacco shop?

To properly open a tobacco kiosk from scratch, it is necessary to implement the following stages of entrepreneurial activity:
draw up a financial plan for the future store;
document business activities;
choose the right location and staff;
purchase or rent the necessary equipment;
purchase goods necessary for sale;
take care of outdoor advertising.

It is important to remember that some regions have their own peculiarities of organizing and running a tobacco business. So, in Ukraine, even a small stall selling cigarettes must have a special license. And in Russia, vending (trading) devices for the sale of retail products from July 1, 2018 must be equipped with special online cash desks.

Documents for registration of a tobacco kiosk

Before you draw up all the necessary documents for opening a stall selling tobacco products, you need to decide with whom the newly created enterprise will cooperate. For a small kiosk, it will be enough to register an individual entrepreneurship. If you plan to conduct most of your business relationships with legal entities, it is better to register as a limited liability company (LLC).
It is important to remember that an individual entrepreneur has the advantage of a simplified taxation system. At the same time, the liability of the entrepreneur in the event of bankruptcy of the LLC is limited only to the amount of the contribution.
In a point of sale, you need to purchase a cash register and conclude an agreement for its maintenance. Like most business entities, it will be necessary to sign documents with the trade and fire inspection, SES and Rospotrebnadzor.
Room and location
The location of the point of sale of tobacco products is one of the most important factors affecting the success of the business. It is important that the place of sale of products has a large flow of people. To do this, it is necessary to study the possibilities of locating a shop in the central regions of a settlement, residential microdistricts, and in places of transport interchanges.
The premises for a tobacco shop can be an ordinary kiosk, which can be purchased or rented. It is important to coordinate the location of the point of sale with the local administration. In some settlements, there is a fight against small architectural forms (SAFs) that violate the architectural ensemble of streets.
You should never equip a trading establishment in the basement or on the second floor. The principle of a tobacco shop for most customers sounds like this: "quickly came - quickly bought - quickly left."

Equipment and assortment for a kiosk selling tobacco.

The choice of equipment for a retail space depends on its size. Least of all, you have to take care of the arrangement of a kiosk selling cigarettes. It will require:

Cash register;
safe for storing proceeds;
chair for the seller;
shelves on the windows;
it is desirable to have gratings if the outlet will work until late.

In larger shops or stores, you will need to purchase display cases and a cabinet for storing products sold. The implementation of an additional assortment will require, accordingly, the purchase of separate equipment - a coffee machine, a water refrigerator, etc.

In a given region, there are between 10 and 30 popular brands of cigarettes that are preferred by smokers. It is on such an assortment that you should count on when ordering the initial batch of goods for a tobacco shop. You need to choose a reliable supplier. Which will be able to provide the necessary assortment. You should not immediately order exclusive or expensive tobacco - the main income of a trading establishment is given by a mass buyer. Over time, it will be possible to better understand the preferences of customers and adjust the assortment.

Tobacco kiosk staff

The number of employees for a kiosk selling tobacco products depends on the time of its operation. The greatest income is brought by outlets operating round knocks. If this is not possible, it is advisable to extend its work at least until 22-23 hours.
An entrepreneur selling nicotine-containing products in a stall or kiosk will have to hire at least two sellers. The work schedule for subordinates is usually set in the form of shifts - two in two days or in some other way. Staff salaries should consist of the minimum required by law and the allowance. As the latter, you can set a certain percentage of sales. So sellers will be interested in the successful functioning of the enterprise.

Business plan for a tobacco shop

Before calculating how much it will cost , you need to decide on its format. A small kiosk will require less investment than a tobacco shop with a wide range of basic and additional goods.

In order not to be mistaken with the calculations, it is necessary to clearly calculate the initial and regular investments in rubles. The former include business registration, purchase of equipment and goods, purchase of premises. If the trading place will be rented, then it is worth transferring the amount of costs to regular investments. As a starting investment, you may need to spend on an advertising campaign when opening a point.

Regular investments

Regular investments in a tobacco shop include:
the cost of renting premises and paying for utilities;
employee payroll costs;
tax deductions;
purchase of goods as they are sold.

The total expenses for which you will have to spend at first look something like this:

Business registration - 10 thousand rubles;
purchase of the necessary equipment - 60 thousand rubles;
sellers' wages - 30 thousand rubles (15 thousand rubles per person);
rent of premises - 8 thousand rubles;
purchase of the first batch of goods - 50 thousand rubles;
other - 6 thousand rubles.

The total amount of investments will be about 164 thousand rubles. The given figure can change up or down. In different regions, the level of wages or the cost of renting a room is different.

Approximate opening times

Approximately, the opening of such a business takes up to three months. During this period, it is necessary to have time to register the enterprise and obtain permits (if required by law). The bureaucratic procedures usually take a month. It will take the same amount of time to find a suitable kiosk and arrange it. About a month should be provided in the calendar plan for the selection of personnel, the supplier and the purchase of goods.

If you plan to open a large tobacco shop, it may take longer to open. In such a room, it will be necessary to equip a place for the sale of exclusive and additional goods. To sell elite varieties of tobacco, the staff of the establishment will have to learn a little knowledge of the features of the product.
Advantages and disadvantages

Like any other type of business, the point of sale of tobacco products has its advantages and disadvantages. The positive aspects of the company include:

Relatively low cost of discovery;
the presence of constant demand;
there is no need to equip a large room;
products have an almost unlimited shelf life;
no special equipment is required for the storage of goods;
a small number of staff, whose work is easy to control;
minimum package required documents;
with the right organization of the enterprise - a fairly quick payback.
The disadvantages of a tobacco shop, as a type of entrepreneurial activity, include:
high competition;
the need for initial investment;
relatively low monthly earnings, which cannot be increased due to seasonality or a sharp increase in demand;
negative social perception of the business owner by healthy lifestyle activists.

Risks and payback of a tobacco kiosk.

The tobacco retail business is not super profitable, but it can provide its owner with a steady income. The sale of excisable goods is associated with some risks, primarily related to compliance with laws. Shopkeepers must not sell products to minors or at inflated prices.

The right choice of the location of the kiosk is the key to a successful enterprise. In the well-established niche of selling tobacco products, it is sometimes difficult to find a territory through which a large number of potential customers pass.

Beginning entrepreneurs often encounter unscrupulous suppliers who miss delivery dates. Some wholesalers may “slip” counterfeit, low-quality or completely unnecessary goods to a businessman. To avoid such a situation, it is important to study the reviews of competitors about suppliers, and choose the most suitable one.

The payback of the business depends on the size of the settlement and the number of customers. The maximum markup that kiosk owners can afford is 30%, but usually it does not exceed 15-20%.

When selling 50 packs of cigarettes per day at an average price of 70 rubles, the daily revenue of the trading platform will be 3.5 thousand rubles. consequently, the entrepreneur will receive about 100 thousand rubles per month, of which 25-30 thousand rubles are net income. Thus, in best case, a kiosk selling tobacco products will pay off in six months. Novice entrepreneurs should be guided by the fact that it will be possible to finally return the initial investment after a year.

Many entrepreneurs want to start a new business related to the sale of cigarettes. To do this, at a minimum, you need to open your own kiosk. But it is alarming and often stops the fact that this business is constantly limited for one reason or another.

First, the cost of a cigarette stand itself; secondly, various prohibitions. And also a regular increase in excise duty. Plus, without fail, frightening pictures on tobacco packs, which should motivate people to give up addiction. All this makes a person think and doubt the correctness of the choice. The hope that it is possible to successfully engage in the sale of cigarettes is gradually disappearing.

And, at the same time with all the buts, there is one very important argument for: tobacco products have always been and will be in great demand. Therefore, if the business is properly organized, selling cigarettes through a kiosk can be quite a profitable business.

Arguments in favor of the tobacco business:

• A business is destined to succeed if it provides customers with what they need. Cigarettes are a running and non-perishable commodity. It is not difficult to store it, as well as transport it.
• No need to look for suppliers. There are more than enough of them on the tobacco market.
• This business has a high payback. Having invested money at the beginning of the business, after a short period of time you can count on a stable and tangible income.

How to open a cigarette stand

1. It is very important where the point of sale will be located, in this case, a kiosk. The optimal place can be called the subway, train stations, parking lots, markets and other places with a large influx of people. The kiosk does not have to be large, a few squares of retail space will suffice.
2. The following equipment must be installed in a kiosk selling tobacco products: a cash register, a cabinet for storing goods, a safe. As for storage, this issue must be approached with all seriousness. This is especially true for expensive cigarettes and cigars. The cabinet must maintain a constant climate control (humidity and temperature). Specialized cabinets for storing tobacco products are not cheap, but you can be sure that the products are stored in proper conditions. Cheap (and more popular) cigarettes do not require special storage conditions. Their manufacturers took care of it. Cigarettes are produced in a special package that does not allow air to pass through, thereby maintaining the product in good condition.

Studies show that the majority of smokers choose standard cigarettes, preferably at an average price. The share of such buyers will be 80%. It follows that it makes no sense to buy a lot of expensive products, including elite cigars. Despite the fact that people who buy expensive tobacco, most likely do not buy it at a kiosk in the market or near the subway. And the most important thing in the purchase - you need to insure, requiring certificates, licenses from suppliers of tobacco products, moreover, with each purchase of goods.

Business plan for future business

A business plan needs to be developed carefully. If you do not have the necessary knowledge in this area, it is better to resort to the help of professionals. There are plenty of companies that provide business plan writing services for a fee.

Cost items for opening a cigarette kiosk:

• Expenses for registration of entrepreneurial activity, registration of all necessary documentation.
• Buying or renting a stall.
• Acquisition of the necessary equipment for the storage and sale of tobacco products.

In addition, we must not forget about fixed and variable costs. Permanent - this is wages to employees, the purchase of goods, utility bills for retail space. Variables include fines and other costs.

To open a stall of tobacco products, and implement a successful business idea, you need to invest about $ 40,000. Monthly cost items will be somewhere around $2,000. And the profit in this scenario can reach $ 5,000. Such a business usually pays off in ten months.

Opening your own tobacco business is a very good idea. The Russian market is filled with similar products, and it is in great demand among the population, despite the harmfulness of this habit. To start a business selling cigarettes, hookah or electronic analogues, you need to obtain the relevant documents. Starting investments are also needed: buy the first batch of goods, rent a room (kiosk, shop), hire staff, etc.

Profitability of the cigarette business

To understand where to start a cigarette business, you need to clearly define the direction. There are several ways to profit from the sale of tobacco products. Of these, the main ones should be highlighted:

• tobacco shop,
• cigarette store,
• a store.

The average price of the product is quite high, which allows you to count on a good income from the sale. In order for profitability to be higher, you will need to draw up a business plan. This will help to minimize risks, think over a step-by-step strategy, study the market and calculate possible force majeure situations.

Features of owning a tobacco shop

A well-thought-out cigarette business and the subsequent opening of a tobacco stall will allow you to receive a stable, good profit. The assortment will be varied, and the lot for the purchase is small. Further, you only need to buy certain copies. The main thing when opening a tobacco kiosk is a good location. The best option for accommodation is a busy street, square, public transport stop or a place close to a shopping center.

Business Benefits

Successful planning of this type of activity will allow as soon as possible expect to make a profit. The undoubted advantage is the absence of the need for compulsory licensing. In Russia, since 2016, the mandatory license for the production and sale of tobacco products has been canceled: from ordinary cigarettes to exclusive cigars. Also, the innovation regarding the area for such a kiosk was a plus. However, there is one caveat: now it is not allowed to put packs on display and sell them through the windows.

Interesting! The advantage of cigarette products is their long shelf life, ease of transportation and modest dimensions.

Legal subtleties and rules

Each owner of a kiosk with tobacco products must comply with the rules prescribed by applicable law. To do this, you must perform a number of such procedures:

1. Register as an individual entrepreneur.
2. Rent a building for sale.
3. Indicate retail trade as the type of your activity.

Note! Trade in cigarettes is allowed only at the place of registration of IP.

There is also a list of requirements for the sale of tobacco. Here he is:

• minimum unit to implement - 1 pack of cigarettes;
• distance from cultural and educational institutions - 100 m or more;
• sale is allowed only to adults ( from 18 years old);
• the price is indicated on each package;
• the premises for sale must be at least 20 sq. m;
• permission from the tax office is required;
• a ban on the sale of tobacco in a public place, as well as via the Internet.

Correct calculation and compliance with the current legislation of the Russian Federation will allow the entrepreneur to avoid fines and other troubles.

Possible product range

On the this moment cigarettes of various brands, exclusive cigars, as well as electronic analogues are in demand. The main focus should be on the standard pack. It is recommended to have a wide range of products: this will attract more potential customers. To store more expensive cigars, a special climate is required: humidity and temperature must be appropriate.

The space inside the kiosk must be filled as much as possible. It is recommended to sell hookah refills, matches, lighters and other smoking accessories. This will not only increase profits, but also attract more customers.

Interesting! Special cabinets - humidors (devices that maintain humidity and temperature) can help in the safety of tobacco products.

Wholesale

To sell cigarettes in bulk, you will need to open a warehouse. For this, an agreement is concluded between individual entrepreneurs and merchants. The main advantage is the sale of a large consignment of goods. The disadvantages include difficulties in finding reliable suppliers, as well as significant financial contributions at the start. You will need to rent a room for a warehouse where tobacco products will be stored. The main work is aimed at interaction with resellers, as well as retail outlets. Despite some difficulties, the profitability of this method of sale is high, which promises more revenue.

Location and equipment

Before registering a point of sale, it is necessary to take into account the legislation of the Russian Federation - a ban on the promotion and advertising of smoking. Therefore, signs and enticing texts should not be. As equipment, you should buy the following:

• cash safe;
• cash register for counting (customers need checks);
• a special box (humidor) for storing products;
• airtight material for packaging and transportation.

Note! The kiosk (pavilion) should have a constant temperature and humidity in order to avoid spoilage of tobacco. In winter you need heating, and in summer good ventilation.

Raw material suppliers

Purchase of tobacco should be carried out only in trusted companies. An honest manufacturer will easily provide quality certificates and a manufacturing license. You should not trust the purchase of goods to third parties: firstly, there is a risk of getting a low-quality product, and secondly, getting caught by scammers. The best option would be a trusted company or wholesale warehouse with positive reviews. You can find it on special resources on the Internet or through advertising agencies.

Tobacco shop staff

Special attention should be paid to the selection of employees. At a minimum, a person should understand tobacco products. Required Skills: Good Communication Skills, Communication Skills, Experience. The task of the staff is to interest the consumer and be able to maintain demand for a particular outlet. After all, some part of the profit depends on the seller.

Financial questions

In order for the tobacco business to be effective and bring money to the owner, you will need to clearly calculate the necessary contributions at the start. If there is not enough money to open, you can use the franchise and contact the bank. The main items of expenditure will look like this:

1. Rent - approx. 20 thousand rubles.
2. Wage - from 15 thousand.
3. Registration - from 15 thousand.
4. Purchase of equipment - 60-80 thousand rubles.
5. First batch of cigarettes from 100 thousand.

Future profits from the sale of tobacco products depend on such factors:

• number of potential customers
• nearby competitors,
• shop hours,
• the cost of goods.

As for income: the optimal margin is about 15 –35 % per pack, average revenue per day - from 10 thousand rubles. From here subtract expenses, payment of tax, and it will turn out approximately 200 thousand rubles per month. The main thing is clear budget planning, a good place for sale, as well as the availability of a large assortment of cigarettes.

Important! Advertising this product is prohibited by the law of the Russian Federation. There is no need to spend money on an advertising campaign. A good location will ensure a constant influx of customers, and high-quality tobacco - the effect of word of mouth.